Maison Margiela On A Date
Art direction for the social media launch campaign of new the new fragrance by Maison Margiela: Replica On A Date. The fragrance is inspired by a memory of a date in Provence.
Photography & Video — Anaick Lejart Art Direction — Vasilisa Ganakova
Set Design — Marine Armandin
Creative Direction — Jade Lombard, Jean-Baptiste Sinniger
Project with UZIK Agency
2022
Art Direction
![](https://freight.cargo.site/t/original/i/0d4edffa2f1b2e1a92ba9f8e382a44897d19c9ea11b4d645b0b195a962f09bfa/mm_frag_replica_onadate_KV_edt-rose-grape_1080x1350.png)
![](https://freight.cargo.site/t/original/i/5f70d5f5964103c4b33a443337419a21e212a3bfe3bdfde9f4edc2f8fbd46ce5/mm_frag_replica_onadate_visual_edt-100ml-china_1080x1350.png)
![](https://freight.cargo.site/t/original/i/74109487942444da3e17f280adf1f84569b2674ece7c78c29c2f62af40b99b20/mm_frag_replica_onadate_visual_edt-100ml-30ml-10ml_1080x1350_international.png)
![](https://freight.cargo.site/t/original/i/89fa21af5b55dd16dd208a9528ad4391076f853a71499d6d9190be1859494158/mm_frag_replica_onadate_visual_edt-candle_1080x1350_international.png)